Wayfair is nicely positioned to climate any hits to the housing market, based on William Blair. Analyst Phillip Blee resumed protection of Wayfair with an outperform score forward of the furnishings firm’s second-quarter earnings this week, saying the retailer will do higher than its opponents. “Given the increasingly uncertain macro environment and broader slowdown in the housing market, we believe there is risk to our sales and earnings expectations in the back half of 2022. However, we remain encouraged by a recent inflection in demand trends and believe Wayfair is better positioned in this environment than its peers,” Blee wrote in a Monday word. “As such, we are maintaining our current estimates until we have incremental data points coming out of the second-quarter print. We estimate sales to decline in the low-single-digit range for full year 2022, which assumes the company returns to positive sales growth in the second half as comparisons ease,” he added. Blee pointed to a web based enterprise mannequin and extra prosperous buyer base that can insulate Wayfair from macro challenges. According to the word, the typical Wayfair buyer is a 45-year-old girl with a family revenue of $85,000. Meanwhile, demand for Wayfair’s luxurious model Perigold has remained strong. To ensure, the corporate is coping with inflation, provide chain points and difficult comparisons after an early surge in furnishings gross sales through the onset of the pandemic. Still, Blee believes repeat spending, enhancements within the provide chain and decrease promoting spending “all support the longer-term earnings potential of the model.” “While the consumer environment remains uncertain, we continue to believe that Wayfair maintains a fundamentally strong model and is well positioned to continue to absorb market share and leverage its existing operations over the long term with minimal additional investment in infrastructure required,” Blee wrote. —CNBC’s Michael Bloom contributed to this report.